Shelves
What trendy products to offer in a delicatessen in 2026?
Certain trends in fine food products dominate the delicatessen market. Which products should we prioritize for promotion in your store? What reasons explain the rapid rise of certain products compared to others?
Indeed, the dynamics of the delicatessen market are constantly evolving, and the way products are presented plays a crucial role in the success of your shop. From local products to products made from noble ingredients, including bulk, discover all our tips to optimize the offer of your delicatessen.
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🕐 6 min of reading | Posted on: 02/01/2024
Why choosing the right products is crucial for your delicatessen
The way products are selected and presented plays a major role in the success of a shop. Consumers now expect more local, more natural, more responsible and more qualitative products. Integrating these expectations allows you to optimize the offer, improve the shopping experience and strengthen the image of your business.
The classic products to have in your delicatessen
Dry and savory grocery store
It is advisable to offer essential products such as seasonal vegetables and fruits, dairy products like milk, eggs or fresh bread, as well as dry products like flour, oil, or even fruits and dried vegetables. These products, widely acclaimed, can be highlighted using adapted store shelves.
Dry and sweet grocery store
There is also a growing demand for more natural sweet products. Sweets without gelatin or preservatives, gluten-free cakes or sweet products with a more transparent composition perfectly meet this expectation.
Cellar department and alcohol
Wines without sulfites are becoming more and more popular. Considered more natural, they are part of a global trend towards conscious eating that respects health. Presented on wine shelves, they will complete your assortment in shops!
Fresh section (optional)
When possible, offering fresh local products such as fruits, vegetables, eggs or other dairy products allows to reinforce the offer in short circuits and to meet a growing need for local consumption. You can perfectly highlight them with fruit and vegetable displays or even furniture for fruits and vegetables.
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Integrate 2025 trends into your offer
Local products and short circuits
In recent years, 'local eating' has been strengthened, implying a preference for short circuits and consumption within a close perimeter, often limited to the French territory. This trend in fine grocery products is the result of consumers' desire to support small producers, favoring seasonal and local products.
French consumers, aware of the risks associated with the origin of products, prefer 'Made in France' for its safety and traceability, despite generally higher costs.
Vegetarian and plant-based products
A growing awareness of personal health and environmental sustainability has led to an increased demand for vegetarian products. Include these vegetarian products in your current offer to show your commitment to human well-being and the preservation of the planet, but especially to provide a solution for your customers wishing to turn to this type of products.
For example, bet on products such as plain tofu, buckwheat pancakes, vegan steaks, chickpea preparations or even seaweed to present on your shop counters. Adopting a plant-based diet is also a powerful gesture in favor of reducing the carbon footprint, preserving forests and using water resources more responsibly.
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Natural and additive-free products
The current trend in fine grocery products is also moving towards food choices focused on nutritional quality rather than convenience. Consumers now prefer products with fewer additives and preservatives. They also rely on transparency regarding the composition of products and are turning towards products with as few ingredients as possible.
In this lineage, it is recommended to prioritize the use of whole wheat or legume-enriched pasta, as well as wholegrain bread, due to their growing popularity due to the nutritional benefits they offer. In addition, it is advisable to adopt food products without additives, such as natural candies without gelatin and preservatives, or even gluten-free cakes. By adding to this the sulfite-free wines, which are considered more natural wines, you follow the trend of a healthy and conscious diet. This approach reflects the growing consumer demand for healthier and more natural food options.
Bulk products
The bulk market is experiencing a notable expansion, notably with an average increase of 32% in revenue during the first half of 2023 compared to the same period in 2022. Concepts such as "corner day by day", a self-service where customers use and present their purchases at the counter, are gaining popularity and are a source of inspiration. Selling products in bulk simplifies your inventory management by minimizing your packaging expenses, while providing an eco-friendly alternative for consumers.
Choose products to be offered in bulk form, such as pasta, brown rice, loose tea or dry cakes. Regarding the cleaning of bulk products, it is recommended to clean the bins before each filling. You have the possibility to opt for the use of natural household products to ensure optimal cleaning of your containers.
Make-to-order
Well-being and functional products
While health remains a major concern, the growing demand for nutrient-enriched foods is particularly noticeable. These products, renowned for their ability to strengthen the immune system and improve overall well-being, are meeting increased demand following the two years of health crisis.
Offer, for example, detox juices, essential oils or even organic capsules. You can also focus on products specially designed for specific audiences, such as athletes. This may include foods such as sweet potato flours, vitamin C enriched items and low sugar products.
Premium and rare products
A trend is emerging in local shops choosing to stand out by opting for an upmarket and sophisticated selection of their fine grocery products. For example, we find products incorporating noble ingredients such as truffles, like truffle mayonnaises, truffle soups, and other similar products.
You wonder what to sell in a delicatessen? You can also integrate refined and exceptional products, or even products in limited quantities to emphasize quality. Some foods are made by hand, such as certain varieties of vintage sardines. You can also offer premium products such as fleur de sel made in Noirmoutier or even pink salt from the Himalayas.
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Practical tips for a successful product selection
Regularly update your range
Updating your range regularly allows you to stay in tune with consumer expectations and adapt your offer to new trends.
Balancing classic products and trends
The world of fine foods is constantly evolving, influenced by trends in fine food products that reflect current consumer concerns. By integrating all these trends into the presentation of fine grocery products, you will be able to meet consumer expectations while strengthening your position in the market and fruit and vegetable store layout. This is an opportunity to create unique shopping experiences and support more sustainable consumer choices, aligned with contemporary values of well-being, quality and responsibility.
Value your expertise and advise your clients
Your expertise is a major asset to help customers in their choices. By explaining the origin of products, how they are made, their nutritional qualities or their artisanal character, you create a real shopping experience and strengthen the relationship of trust.
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